Our Value Proposition
local. green. affordable.
For Businesses Using Our Service
Last Updated: 2023-11-16
Who are we?
Hello! We are shopLOCALpickup. We are local, green, and affordable.
We are a logistics-as-a-service (LaaS) company launching in the Stouffville area supporting local businesses and helping to develop the local economy. We exist to help you, the local businesses of the Stouffville and surrounding area, grow your businesses and ensure greater operational efficiency.
We believe that conventional logistics systems are alright, but don’t create enough value for people, for organizations or for the planet. We’ve prepared this FAQ so you can understand who we are, what we do and how we can help your organization reach its potential. Welcome to the family!
Our value to small businesses
What is “Logistics-as-a-Service”?
Logistics-as-a-Service (LaaS) is more than a corporate buzzword for shipping company! The premise is simple: instead of you managing all of your fulfilment operations yourself, you can pay us a lesser cost to manage parts of those operations. You are great at a lot of things, and that’s how you make money. We’re great at logistics and we want you to be able to leverage our skills and save some money.
What do you do?
Our idea for how to make logistics better is based on an extremely popular retail concept called buy-online-pickup-in-store (BOPIS). We own and manage lockers, which allow for you to cut out the middleman when you’re shipping products to your customers in Stouffville. You drop off packages at our locker, your client picks them up, and that’s it.
Why is this better than what my business does now?
Great question! We came up with this idea because we wanted to help your logistics add value for you, your community and the planet. We help by helping you increase the revenue of your business, reduce the costs you pay and eliminating carbon emissions you don’t need to emit.
COVID taught us all that we needed to change how we did things. We do business differently now and we want to make sure you take advantage of what an overwhelming number of studies believe is “the retail trend of the 2020s”.
How does a logistics provider help my business earn more revenue?
We realized we had a good idea with shopLOCALpickup when we realized we could make BOPIS work for local businesses at greater levels of efficiency. We help you earn more revenue through two activities: increasing the number of transactions you complete and increasing how many transactions “go through”
Increasing Transactions:
According to the ICSC, a retail group, BOPIS is immensely valuable to your customers. 50% of all adults are currently buying things this way, 67% have tried it at least once and 70% said they preferred to shop like this. Currently, if consumers don’t see the convenience benefits from your business, they’d rather go to a non-local business that’s easier. When you implement this strategy with us, you communicate to your customers both that you listen to what they want and that you make it almost too easy to buy from you. COVID taught us all that we needed to change how we did things. We do business differently now and we want to make sure you take advantage of what an overwhelming number of studies believe is “the retail trend of the 2020s”.
Closing Transactions:
Forrester Research and the Baymard Institute did research to understand transaction abandonment: when your customers don’t buy but have things in their online carts. They found that when BOPIS was available, customers abandoned their carts half as often. The biggest reason all consumers don’t buy are fulfilment costs (49% of customers). We work to cut your fulfilment costs, which you can pass on to your customers and use to increase the number of transactions that “go through”.
Fulfilment costs have been increasingly rising, largely due to inflation and the effects of COVID-19 on global supply chains. Some models from varying Canadian universities anticipate these costs will increase by 23-50% by 2025.
How do you save my business money on logistics? What is Collaborative Pricing
How do you save my business money on logistics?
We save you money in two ways: by attacking the biggest cost drivers in your fulfilment costs and by working with you to find the right price point. Because we exist to help businesses in Stouffville grow, we are proud to offer collaborative pricing. We’ll get to that in a minute.
Fulfilment costs (the costs to get, store and ship your products) have been increasingly rising, largely due to inflation and the effects of COVID-19 on global supply chains. Some models from varying Canadian universities anticipate these costs will increase by 23-50% by 2025. 3rd party logistics providers (3PLs) need to continuously increase their costs to cover their overheads and increasing operating costs while taking money out of the community. We have built a model with limited overhead and negligible operating costs (the beauty of LaaS) to ensure that we can help you spend less, keep prices low long-term and keep your money cyclically developing the economy.
What is “Collaborative Pricing”?
We’re glad you asked! Collaborative pricing is our pricing model. When we were figuring out how to build this organization, we realized that what works for one business doesn’t necessarily work for every business. To avoid selling you something you don’t need or want, we are selling LaaS at whatever price makes sense for you. We have a simple 3 step process for setting your price:
1. Meet with us and tell us what you spend on fulfillment
2. We model your costs and identify what price you need to pay to save money
3. Start using our service
As a result, you pay for the cost reduction you need. Our models suggest that logistics costs, the kind we make disappear, currently account for 22% of your fulfilment costs and will account for 26% by 2025. We will work with you to bring that number substantially down, whatever that means for you.
Local and Eco-Friendly
How does a logistics company help save the planet?
Currently, the way that a package is shipped to a consumer is very carbon intense. A truck drives from a center to your store and others, picks up your package and drives back. Then, another truck drives from the center to other customers before finally getting dropped off at your customer’s location.
With us, the package journey looks like this: you drive/walk/cycle to our location on Main St, drop off the package and return to your business. Your customer does the same. Even if both of you drive, you’ve cut your emissions by more than 50%. Additionally, we do not emit any carbon emissions from our logistics operations. We may become the first truly carbon-neutral logistics company in the world, while helping Stouffville businesses grow and development.
How do you help the local business community in Stouffville?
This is the first question we set out to answer when we developed shopLOCALpickup. The way we help is through something called the “local multiplier effect”. When people in Stouffville buy from you, you earn revenue which you can keep, spend on local staff or use elsewhere in the community. This makes others in the community wealthier, which enables a cycle.
According to ISLR, a consultancy, every $100 spent at your business generates $45 of additional wealth for the community of Stouffville. AIMBA, a trade group, states that 48% of spending is recirculated in the community when spent at a local business. This is 3 times more than spending at your non-local competitors. We only support local businesses. Any revenue we earn goes back into the community. The increased revenue and greater profitability you earn will help grow the community, helping everyone to develop their businesses.
More Questions?
We’re here to listen to you no matter what, whether that means talking about cutting costs, earning more revenue or helping meet the needs and wants of Stouffville. Please feel free to contact us through any of the methods below!